The digital marketing world is always changing—new trends, new platforms, new algorithms, on and on. When it comes to video marketing, data has made it clear that businesses should be investing in the medium. But that brings up a couple important questions: what’s the...
Since the release of Reels in 2020, and the rapidly increasing popularity of TikTok in the last two years, digital marketers have been utilizing more short videos in their marketing strategy. These features may seem identical to those who aren’t as familiar with them,...
You’ve probably heard by now that “Video Killed the Radio Star,” but in the case of social media, video has killed the image instead. Video is the direction digital marketing is heading, especially on Facebook and IGTV. Studies have shown that more people engage with...
After over a year of no events, TMIM finally got to attend our first in-person event to learn all about what’s changing in the digital marketing industry! We learned so much during the two-day conference, so we’ve picked our top 5 takeaways to let you have a taste of...
Instagram videos are a great way to give your audience an authentic look at your brand, but all those different options can also be overwhelming for small business owners trying to do their own marketing. Instagram began exploring more video features in 2016 with...
