Pay-per-click (PPC) advertising is an essential aspect of digital marketing. However, as with any other marketing strategy, PPC performance can be impacted by various macro trends. In this blog post, we’ll explore some macro trends that can impact PPC...
Digital marketing is crucial for small businesses in today’s digital age. With more and more customers turning to the internet for information and to make purchases, small businesses need to have a strong online presence to stay competitive. Let’s go over some...
Before spending money on ads, it’s essential to research and see what fits best with your company’s goals, budget, and style. Ads on social media reach a different audience and have a different purpose than google ads. Let’s go over how to choose an...
The new year is here and we are all excited to see what it holds. While no one actually has a crystal ball to show us the future, experts can make educated predictions about what upcoming trends we may encounter. These predictions are helpful for businesses when...
COVID-19 has drastically changed the landscape of business-to-customer interaction, and nothing has been more in demand than the need for digital services. If small businesses want to take advantage of this opportunity, now is an excellent time for them to develop...