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SEO Reporting and Tracking: How to Get Started

SEO Reporting and Tracking: How to Get Started

by That's My Idea | Jan 6, 2023 | Marketing Strategy

Tracking and reporting on your search engine optimization (SEO) efforts is crucial for understanding the effectiveness of your strategies and identifying areas for improvement. By regularly monitoring key metrics and generating reports, you can stay up-to-date on your...
A Quick Guide to SEO: What It Is and How to Build a Strategy

A Quick Guide to SEO: What It Is and How to Build a Strategy

by Mary Mason | Jan 21, 2022 | Marketing

SEO, a shortened term for Search Engine Optimization, is a way for your business to rank higher in search engines like Google, which directs more customers to your website. This is a relatively simple definition, but in order to build your SEO strategy, you need to...
The Importance of Keyword Research and How It Helps All Aspects of Your Content Marketing Strategy

The Importance of Keyword Research and How It Helps All Aspects of Your Content Marketing Strategy

by Nikki Howard | Sep 28, 2021 | Marketing

In this new world evolved through COVID, marketers are continuing to see the power of digital content as it connects others online and drives campaigns. Whether it’s through social media, blogging, or email marketing, words have become one of the top ways for...

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