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Google Ads vs. Facebook & Instagram Ads: What’s the Difference?

Google Ads vs. Facebook & Instagram Ads: What’s the Difference?

by That's My Idea | Jan 24, 2023 | Marketing Strategy, Online Advertising

Before spending money on ads, it’s essential to research and see what fits best with your company’s goals, budget, and style. Ads on social media reach a different audience and have a different purpose than google ads. Let’s go over how to choose an...
Pay-Per-Click Advertising Trends for Your Business in 2022

Pay-Per-Click Advertising Trends for Your Business in 2022

by Tarah Beyer | Dec 13, 2021 | Online Advertising

Curious as to what new trends for pay-per-click advertising will be coming in 2022? Between paid search, social ads, and a remarketing campaign, there are a lot of options when it comes to advertising online for your business. To make sure you’re getting the most out...
What You Need to Know About Google Reviews, Google Ads, and GMB During the COVID-19 Shutdown

What You Need to Know About Google Reviews, Google Ads, and GMB During the COVID-19 Shutdown

by That's My Idea | Apr 8, 2020 | Small Business Marketing

While we all adjust to this unprecedented worldwide event, there are many changes being made by social media sites, search engines, and other digital platforms that small businesses should be aware of as they switch their focus to digital marketing. One of the biggest...

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