When outlining a content strategy for your business, the planning stage should always include blogs. They’re a great way to establish yourself as a resource to customers and peers, plus they help keep your website updated in the eyes of Google. In other words, a...
In the digital marketing world, strategies are always changing, and that includes the ways in which you reach new customers. Traditionally, marketers used outbound marketing tactics to generate leads. The technological advances of the past couple decades, however,...
If you’re wondering why you haven’t been getting much website traffic, you’re not alone. Google is complex, and there could be several reasons why you aren’t getting the results you want. But, first things first: you should check if your website and each of its pages...
Picture this: You’ve spent hours writing a blog for your business, you post it, yet your number of website visitors doesn’t increase. Clearly, something isn’t working, but it can be difficult to pinpoint what that missing factor is. To make sure you’re creating...
Since so many customers are looking businesses up online before purchasing a product or hiring them for a service, your online reputation is more important than ever. With the ability to leave reviews on Google, social media platforms, and even online shops, you need...
