To say that a lot of work goes into making a website is an understatement. There’s the technical side of things, such as site speed and SEO tactics, but if a technically-sound website doesn’t look good, you’re missing the mark. Trends change over the years, so let’s...
When it comes to websites, SEO should always be at the forefront of your strategy, and that includes optimizing your images. Image optimization is just one more thing that makes search engines like Google happy, so it shouldn’t be overlooked. Here’s a quick...
Changing trends and technology improvements means you have to reassess your digital marketing strategy often, and that includes your website. Although looking good is essential, websites are much more than a pretty face. If it’s been several years since your website...
If you’re wondering why you haven’t been getting much website traffic, you’re not alone. Google is complex, and there could be several reasons why you aren’t getting the results you want. But, first things first: you should check if your website and each of its pages...
Think about the last couple purchases you’ve made—how many have been through an online venue? The ease of online shopping is in more demand than ever, which is why websites and social media networks alike have been in a race to offer functional ecommerce tools....
In our digital age, starting a small business means you have to invest where the people are—aka, the internet. Without a digital footprint, customers nowadays are less likely to trust a business, and they are also quick to judge the online marketing they have in...
