We’re all about spreading the holiday marketing cheer—especially to small businesses. As a small business owner, you have a perfect opportunity to promote to potential customers the benefits the entire community shares when they shop local. To get the most out of your...
If you’ve taken a glance at your business’ Facebook page recently, you might have spotted this notification: Facebook’s gray badges were introduced in 2015 for businesses and organizations to confirm their page’s legitimacy. Pages that were not public figures or media...
At last week’s Digital Summit, we learned a lot about the current and future efforts of digital marketing. We shared what we discovered through a countdown on social media, but those can get buried quickly under the every-changing social sphere. So here’s...
As if social media wasn’t confusing enough with its ever-changing trends, there’s also the challenge of putting together the perfect short bio that’s both searchable and user-friendly. For businesses, this is an especially important part of their first impression on a...
