The digital marketing world is always changing—new trends, new platforms, new algorithms, on and on. When it comes to video marketing, data has made it clear that businesses should be investing in the medium. But that brings up a couple important questions: what’s the...
When you think of a brand, what do you picture? For a lot of people, the visual aspects pop up first, and they think of a logo and brand colors. While that’s an essential part of a business’ first impression, the customer journey has become so complicated these days...
In our digital age, starting a small business means you have to invest where the people are—aka, the internet. Without a digital footprint, customers nowadays are less likely to trust a business, and they are also quick to judge the online marketing they have in...
Welcome to a new year and a new budget to explore all the possibilities of social media marketing! As you’re planning your strategy and taking note of what’s worked before, make sure you also do some research on how to stay ahead of the game. In terms of popularity,...
Whether you’re sourcing materials/items from the US or internationally, you’ve probably felt some strain from the supply chain delays hitting almost every industry. Because of this, experts are already warning businesses and consumers that they should brace for a...
